Identity System

Identity System

Identity System

Identity System

Retail Bags

FOLIO WINEMAKERS’ STUDIO

Napa, CA
OBJECTIVE:

Owned by the Michael Mondavi Family, Folio Winemakers’ Studio is home to several outstanding labels, many of which are handcrafted at their winery in Napa. They wanted an identity that demonstrated the variety of wines within their family, reflected their modern, minimalist spirit, and was flexible enough to work with two locations.

SOLUTION:

We worked with Folio to build their brand from the ground up. We created a logo family to differentiate between their Winemaking Studio, and their Enoteca at the Oxbow Public Market. In addition to their stationery, we also developed all of their retail materials — including boxes, bags and sign systems — and created an attractive, effective web presence.